Drive real business impact with real-time social insights. Hootsuite makes it easy.
Schedule, engage, monitor, and analyze social media posts so you know exactly what's driving revenue. Plus, protect your brand with world-class social listening.
See risk, prove impact, and spot opportunity
Schedule, engage, monitor, and analyze social media posts so you know exactly what's driving revenue.
Safeguard your brand's reputation
Stay one step ahead of negativity and misinformation with real-time mention alerts, sentiment tracking, and predictive crisis monitoring. Track mentions across 30+ social media networks, 300+ review sites, and 150+ million websites.
Learn moreProve your social media ROI
Calculate the exact value of your social media efforts. Connect your social channels to your website analytics to see exactly which posts are driving traffic, conversions, and revenue.
Learn moreStreamline your social workflow
Plan campaigns, schedule posts, and manage approvals all in one collaborative calendar. Ensure your team stays aligned and your content goes out on time, every time.
Learn more
Unlock insights tailored to your business
Get your zero-risk trial to see how Hootsuite powered by Talkwalker AI can power brand growth with the industry's deepest insights.
Respond to social media messages and comments in one place
Bring all your engagements to a single inbox for private and public messaging. Reply to DMs and comments faster with saved and suggested replies, automated Instagram DMs, and message routing. Tackle your inbox as a team with message assignments, internal notes, and more.
Learn moreTop Trending Topics
Stay ahead of the latest trends and boost your chances of going viral
Figure out exactly what engages your audience with trend tracking and discovery streams. View hot topics by industry and then have AI instantly draft posts based on those trends. You can also search by topic, company, and hashtag to discover what's getting the most action in your niche.
Learn moreWhy Hootsuite?
Don't worry, we won't make you read our 2,000+ five-star reviews. A few highlights: superior customer service, top-notch security features, and the best blog, webinars, and social media academy in the industry.
18 years and 25 million users
Hootsuite was the first, and we're still the most popular 18 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.
More about usThe ultimate AI for social media
Hootsuite helps you automate every part of social media management and social listening. Create, enhance, and distill millions of data points into digestible summaries.
Learn moreThe largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That's more than any other social media management platform (by far).
Explore integrationsWhy marketers choose Hootsuite
The Benefits
- Unified inbox for all social networks and messaging
- Advanced AI features for content generation and listening
- Most comprehensive integration library in the industry
- Proven to increase ROI and follower engagement
- Excellent collaborative tools for enterprise teams
Things to Consider
- Pricing is geared towards professionals and teams
- Interface can feel overwhelming for complete beginners
- Some advanced analytics require higher tier plans
Plans for every size of team
Start with a 30-day free trial. No commitments.
Professional
- 1 user
- 10 social accounts
- Unlimited scheduling
- Basic analytics
Team
- 3 users
- 20 social accounts
- Roles & permissions
- Assign messages to team members
How Hootsuite compares
| Features | Hootsuite | Sprout Social | Buffer |
|---|---|---|---|
| Target Audience | Pro to Enterprise | Mid-Market to Enterprise | Small Business / Solo |
| Integrations | 100+ (Largest Library) | Limited to major networks | Basic |
| Social Listening (AI) | Advanced (Talkwalker) | Advanced | No |
| Pricing Entry Point | Moderate ($99/mo) | High ($249/mo) | Low ($6/mo per channel) |
Ready to drive real business impact?
Join 25 million users who trust Hootsuite to manage their social media and achieve measurable results.
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