Powerful tools for social media management
A comprehensive platform to plan, organize, and deliver better social content, faster.
Trusted partnerships and integrations across leading platforms
Sprout builds and maintains strong network partnerships and integrations to help you unify your customer touch points.
Plan & schedule content
Simplify workflows and collaboration to make sure your brand is always active where (and when) it matters most. Organize content across all networks from a single, collaborative calendar.
Explore PublishingEngage with customers
Leverage AI to reply with speed and empathy, creating consistent, high-quality experiences at scale. Manage all your inbound messages in a unified Smart Inbox.
Explore EngagementAnalyze your performance
Access analytics that reveal insights that inform business goals and showcase your impact. Speed up reporting and decision making with presentation-ready dashboards.
Explore AnalyticsDiscover trends & insights
Tap into real-time conversations to identify what's next for your industry and audience. Uncover trends, analyze sentiment, and track share of voice with advanced social listening.
Explore ListeningLaunch, run & scale creator campaigns
Our AI-powered influencer marketing tools help you build creator campaigns based on the topics your audience engages with most.
- ✓ Find brand-safe creators by topic
- ✓ See if they're aligned to your brand
- ✓ Manage campaigns end-to-end
- ✓ Measure your performance
See why 30,000+ brands scale their social media with Sprout
381%
Increase in action rate
ScottsMiracle-Gro
Why marketers rely on Sprout Social
The Benefits
- ✓ Beautiful, intuitive interface that teams actually enjoy using
- ✓ Unified Smart Inbox prevents missed messages and duplicate replies
- ✓ Presentation-ready reporting requires zero manual formatting
- ✓ Powerful AI Assist helps generate responses and analyze sentiment
- ✓ Unmatched customer support and onboarding resources
Things to Consider
- × Premium pricing structure makes it an investment for small businesses
- × Prices increase per "seat" (user), not just per brand account
- × Advanced social listening is an add-on feature
Try free for 30 days - no credit card required
Standard
Professional
Advanced
Need a custom plan for your enterprise business?
Book my demoHow Sprout Social compares
| Features | Sprout Social | Hootsuite | Buffer |
|---|---|---|---|
| Target Audience | Mid-Market to Enterprise | Pro to Enterprise | Small Business / Solo |
| UI / Ease of Use | Excellent (Very intuitive) | Good (Can be cluttered) | Excellent (Simple) |
| Analytics & Reporting | Advanced (Presentation ready) | Advanced | Basic |
| Pricing Entry Point | Premium ($199/mo) | Moderate ($99/mo) | Low ($6/mo) |
Drive more impact with your social media management tool, now.
Try free for 30 daysAffiliate Disclosure: This is an independent promotional review page. The official logos, trademarks, and UI screenshots belong entirely to Sprout Social, Inc. We may earn a commission if you sign up or subscribe through our links, at no extra cost to you. Pricing and features are subject to change by the official provider. Please visit the official website for complete terms and privacy policies.
